Category Archives: The Cutting Room

[embedyt] https://www.youtube.com/embed?v=cwnapcLYs2I&live=1&vol=50&width=450&height=253&controls=1[/embedyt] Does your content strategy feel like it’s always under attack? Like, at any moment, an executive who’s been spending too much time reading LinkedIn bros, “how to do content” advice can swoop in and tear the whole thing apart? In this episode of The Cutting Room, I’ll be talking with Devin Reed, the …

Continue reading “Is This Why Your Content Strategy Isn’t Getting More Executive Buy-In?”

[embedyt] https://www.youtube.com/watch?v=xv18AvhjLlw&live=1[/embedyt] Joe Pulizzi is a content marketing legend. He’s the founder of: ? The Content Marketing Institute, the go-to resource for content marketing information. ? The Tilt, a publishing company that helps content creators grow full-time, independent media businesses. ? The Creator Economy Expo, a conference for content entrepreneurs ? The Orange Effect, a …

Continue reading “What’s Next For Content Marketing ft. Joe Pulizzi”

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Continue reading “The Surprising Way Wix Builds Brand With SEO”

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Continue reading “This Editorial Leader Shares the TRUTH About Building High-Growth Content Programs”

[embedyt] https://www.youtube.com/watch?v=OO5T6LcdDmM&live=1[/embedyt] Brett McGrath of The Juice believes creators are the catalyst for change in B2B marketing. But sometimes, just sometimes, attribution gets in the way of letting creators do something innovative. In this episode of The Cutting Room, Brett and I will discuss the downsides attribution culture has had on online marketing, and how …

Continue reading “F*ck Attribution”

[embedyt] https://www.youtube.com/watch?v=zLbDELXk8ZM&live=1[/embedyt] [fusion_builder_container type=”flex” hundred_percent=”no” equal_height_columns=”no” menu_anchor=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” background_color=”” background_image=”” background_position=”center center” background_repeat=”no-repeat” fade=”no” background_parallax=”none” parallax_speed=”0.3″ video_mp4=”” video_webm=”” video_ogv=”” video_url=”” video_aspect_ratio=”16:9″ video_loop=”yes” video_mute=”yes” overlay_color=”” video_preview_image=”” border_color=”” border_style=”solid” padding_top=”” padding_bottom=”” padding_left=”” padding_right=””][fusion_builder_row][fusion_builder_column type=”1_1″ layout=”1_1″ background_position=”left top” background_color=”” border_color=”” border_style=”solid” border_position=”all” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding_top=”” padding_right=”” padding_bottom=”” padding_left=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” …

Continue reading “How Katelyn Bourgoin made $14,950 in 57 minutes with 2 emails and a Google Doc.”